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Free keyword research tools

Here you'll find 55 free keyword research tools that will take your keyword exploration to the next level!



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Classic free keyword research tools

1. Free Wordtracker
Daily demand from Wordtracker, see the bottom of their page on how to install their search box into your IE7 or Firefox 2 browser - very useful.

2. Google Adwords Keyword Tool

  • Generate related keywords and synonyms for a word or phrase
  • Check the "Website Content" button and add a URL of competitor sites or great content sites/pages relating to your topic (see below) to grab more ideas

3. SearchIt!
Search for keyword demand, competition, content, blog and forum searches and more.

4. SEO Book
Plug in a keyword and find Wordtracker results, Yahoo! Suggest, blog searches, tags, local results plus many other ways of checking out your keywords.

5. NicheBOT Classic
Keyword counts and predicted daily searches as well as drilldowns for blogs, videos, synonyms, Answers and more.


Keyword suggestion tools/keyword clouds/synonyms etc

Most of the following free keyword research tools help you flesh out more keywords for a topic you're writing about, by providing suggestions, narrower or wider search terms to try - giving you more ideas for keywords.

6. Google Suggest
A simple keyword generation tool to play around with.

7. Ask
Search for a topic, then narrow or expand your search according to Ask's suggestions. Related blogs and articles - as a plus, you can view thumbnails of the results pages, as well as Compete.com's traffic statistics (rough estimates.)

8. Yahoo!
Similar to Google Suggest, type in a search term and Yahoo!'s "Search Assist" can help you view related keywords and concepts.

9. Exalead
Narrow search suggestions, plus blog or forum or media search options, as well as Directory results from DMOZ.

10. Clusty
If you're searching a broad keyword such as "games", try finding "more" clusters or "all clusters" ... to find topics that can generate ideas for keywords.

11. Quintura
This goes well with a nice cup of tea. It's a good idea for you to enter your own specific search terms into the box here to find ideas about topics and keywords you may not have thought of.

12. SEO Chat keyword cloud
Copy and paste the URL of a great content page covering your topic to see keywords in cloud format.

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13. Google Sets
Find related keyword ideas by entering a few items yourself, and letting Google come up with more ideas. For example - diaper, cake, favors resulted in a good list of other topics to think about researching for a baby shower party.

14. Dictionary.com
Use the Dictionary, Thesaurus or other options to find synonyms and antonyms to generate new keywords, articles and idea-sparkers.

Search: for


Keyword trends, "hot" keywords, products, topics

15. Trendwatching Tips
This set of trend spotting tips from Trendwatching provides fascinating insights, resource links and ideas that may fundamentally change the way you look at finding keywords to attract traffic.

Don't miss their monthly briefings either.

16. Google Trends
Find search volume keyword trends or compare trends over time. For example, compare

  • singular and plural keyword forms
  • product keyword variations
  • hyphenated or non-hyphenated phrases

Try it out:

Google Trends

17. Google Hot Trends
Hot trends from Google tells you what's hot every hour of the day. "Surge" search terms that deviate the most from the historical norm find their way into this list.

People in the news figure prominently, of course, and what's hot - or "volcanic" - right now can be as cold as school custard an hour later - but used carefully and quickly, a great tool.

G=Google Search, I=Image Search, N=News Search, click keyword for specific trend/peak info:

Google Hot Trends

18. Google News
Browse business, sci/tech, entertainment, sports, health - and most popular stories to find current topics of interest for your market.

19. Google Adwords Keyword Tool
Featured in idea No.2 above, also provides trends for keywords.

20. Wikipedia 2008
How can you exploit the fact that 2008 is the Year of the Potato? Browse events by month or topic. Or start planning for 2009 (July 22nd 2009 will see the longest total solar eclipse of the 21st century the 31st December 2009 will be the last day of the 2000s decade...)

21. Subscribe to relevant newsletters
- to find out about what's coming up, what's going out, people moves, and how your part of the web/industry/niche universe is changing.

22. Yahoo! Buzz Index
Find out what's hot from Yahoo! Check out top music, sport, TV or video game searches, for example, or browse the "decliners" - topics currently on their way out.

23. Ask Hot Searches
Ask's top searches and top advancing searches, news stories and movies.

24. AOL Hot Searches
AOL's hottest, accompanied by some interesting articles.

25. Twing
Search forums and online communities for up to the minute discussion


26. BlogCatalog Popular Searches/Search Tool
Another way to find out what people are writing about in the blogosphere.

27. Technorati Popular
Top blogs, searches, videos, movies and news.

Technorati Top Searches

28. Flickr Hot Tags
Hot tags from the last day or week, as well as all-time popular.

29. SiteVolume
Find word or phrase popularity on Digg, MySpace, YouTube, Twitter, Flickr.

30. del.icio.us Popular/New
Today's popular items and popular tags.

31. Digg
Most recent popular stories:32. Amazon Movers and Shakers
- determined by sales rank. Also check out the bestsellers, hot new releases and most wished for to hone in on hot product keyword opportunities.

33. Epinions
Check out the Top 10 lists on the home page to find out what's hot in major product categories. The Top 10 GPS devices yielded well over 200 reviews, full of phrases and descriptions real customers are using and which you can research further as possible keywords. Refine any category listing into price, brands, genres etc to glean yet more keyword and content ideas.

34. eBay Popular Keywords
The most active keywords on eBay - listing, product and category keywords. Or try...

35. eBay Pulse
Daily trends and hot picks. The full pulse for all categories - and a ton of great keyword inspiration - in the Pulse index - which starts you off in Antiques.

Within your category, click a product to find searches - possible keywords for you - used to find that product.

More keyword inspiration from eBay in the next section:


Ideas for niche keyword research

36. eBay Listings
This one provides fab topical keywords. For example, the crafts section leads to kids crafts, with sub-categories of beads, books, foam, paint sets etc - along with related guides which can give you yet more ideas of topics to brainstorm using these keyword research tools.

37. Ezine Articles Site Map
The category listings provide a wealth of ideas for topics for further keyword research.

Articles about Camping from the Travel-and-Leisure category focus on campfires, food safety and bears, backpack purses, kids sleeping bags, camping gear etc etc - and many of these articles have been written around carefully researched keywords in the first place.

On the following five sites you can search for good content pages on specific topics.

Run those pages through the Adwords Keyword Tool - copy and paste the URL into the box and check the "Website Content" button, and the "Include other pages in my site" button. Alternatively, paste the URL into the SEO Chat Keyword Cloud tool in No.13 to find associated keywords.

  • 38. Wikipedia
    Choose your language version, search for a page on a specific topic, then be sure to tailor your Adwords search to the relevant language and country.

  • 39. About.com
    As well as articles, you can surf to your related area of interest eg food and drink - then onto vegetarian, narrow down to breakfast recipes and gather keyword ideas.

  • 40. How Stuff Works

  • 41. DMOZ Open Directory Project
    Surf relevant categories for good sites and pages on your topic of interest. Also try...

  • 42. The Yahoo! Directory

43. Yahoo! Answers
Good resource to find "question" keywords (as well as the How Stuff Works site in No. 40 above) - how-tos and how-manys, wheres, whys, whos and whens.

44. Amazon Books Search Inside
This feature allows you to pick up topic and keyword ideas from the list of contents and indexes of selected books from Amazon.

There's a similar feature at...

45. Google Book Search
Search for a topic, then refine if you wish to find books with "full view" or "limited view."


Keyword ideas from your own site

46. Check your own site's traffic stats/logs
What keywords did people use to find your site? Are you optimizing for useful keywords? Alternative sources of finding keyword activity for your site can be accessed by incorporating free traffic stat tools such as:

50. Got a site search engine?
Using a search engine on your site can show you exactly what people are searching for within your site or elsewhere on the web.

51. Use visitor feedback - run a survey
Providing a free ebook download or some other incentive, ask your visitors about their favorite video games, exercise equipment, or top tips. You may find your visitors give you ideas for new topics or pages, as well as keyword phrases for you to work with.


More keyword research ideas

52. Simple search and surf
Search for a keyword phrase in quotes on Google. Surf the top ten sites and note down keyword topics, phrases and ideas that strike you.

53. Pay attention to ads
Look at the ads that appear on your page results from Google above. Could you be writing content about the products/services being offered?

54. Get offline and go to your local library
There's something about being out of the house that can turn your brain into an effective keyword generator. Check out books related to your topic, their contents and indexes, and start another keyword journey. (If you're superglued to your computer, try tip No. 44 above.)

55. Browse news stands
- for topic related magazines for latest news and reports about your area of interest. You'll often find snippets of info with fresh angles on a dusty old theme.

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